When you find the
perfect pair of jeans, you’ll want to live 24-7 in them, as Zac Efron did when
he put on a pair of G Star jeans.
G Star Raw creates jeans to fall head over heels over. And
some argue that to get the best out of your G
Star jeans you should wash them as little as possible. In fact, quality G
Star denim can become like a second skin thanks to their durability - and by
resisting washing your G Star jeans too often you’ll create that much sought
after distressed denim vibe.
G Star Raw – The Zac
Efron Effect
Actor Zac Efron wore the same pair of G Star jeans for eight
weeks straight. He was reported to be very serious about breaking in his pair
of G Star jeans in order to get a dirty, worn look. By wearing G Star jeans
without washing them, day-in day-out, it’s possible to get rid of that stiff
quality new jeans can have, create the lived-in whiskers and creases at the front
of the pants, and still retain their quality and depth. Beautiful designer
jeans like G Star should look like an easy and natural second skin.
Breaking in G Star
Jeans
Everyone knows that new jeans have to be broken in – and in
fact washing our clothes every week is something of an obsession. But when it
comes to G Star jeans or any designer brand, washing frequently can impact on
their durability and life cycle. Zac took his G Star denim seriously when he
wore them everywhere he went. He told the press: “I wore them all throughout
High School Musical 3… I even wore them hiking. You have to wear them
everywhere to get them right.”
The dirty, distressed look simply can’t be achieved without
genuine, authentic wear. Although you can buy stone washed or faded jeans to
fit fashion, you can’t beat the real deal.
G Star for Denim
Devotees
The actor has become something of a teen heart throb since
High School Musical, and no doubt what Zac does, hordes of fans will follow.
And there’s no doubt that the G Star clothing range has now attracted a whole
new fan base. But it seems Zac is trying to break away from his teen
heart-throb image. The denim devotee’s most recent role was in the more
grown-up movie, Me and Orson Welles. And although he may not have had to don a
pair of G-Star jeans for the role, he seems to be more proud of the movie than
any of his teenage movies. He said to the press: “It's the first time I've ever
watched a movie [that I'm in] and in the end I'm like 'OK! I didn't check my
watch once!”
When you do finally give in and wash your G Star jeans, turn
them inside out and keep them on a cool wash to help maintain the colour. If
you want a faded effect – opt for a hot wash of 60 degrees.